02
Hospitality

Savana Lounge

The location nobody walks past — so we built a front door online

2026

Year

Savana Lounge project by WeTrends
01Where they started

Before we got involved.

WeTrends developed a launch identity and digital presence for Savana Lounge, an independent restaurant and cocktail lounge in Guildford.

  • Launch identity for an independent restaurant and cocktail lounge
  • Scope included brand strategy, visual identity, art direction and web design
  • Digital touchpoints designed to support venue discovery and booking
Client
Savana Lounge
Industry
Hospitality
Service
Brand Identity
Location
Surrey, UK
Year
2026

What we delivered

  • Brand Strategy
  • Visual Identity
  • Art Direction
  • Web Design
02The problem

What stood in the way.

A new hospitality brand needs to communicate its atmosphere, offer and practical details before a guest visits. The work focused on creating a coherent set of brand and digital touchpoints that could support discovery and booking.

03What we did

How we built it.

  1. Position the Experience

    We defined a position around the intended venue experience and the reasons a guest might choose it for a planned visit.

  2. An Identity From Nothing

    The visual system covered name treatment, palette, typography, menu design, signage and photography direction.

  3. Digital Front Door

    The website and booking journey were designed to make the venue, offer, location and next step easy to understand online.

  4. Launch System

    We prepared the core visual and digital assets as a consistent launch system for use across the venue's owned channels.

04What we shipped

How it came together.

01Brand Strategy
02Visual Identity
03Art Direction
04Web Design
Next story

Voxbridge

Speak the world.

Planning a projectlike this?

Let's discuss the brief, useful evidence and the right scope for your London, Surrey or UK project.