WeTrends

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Brand IdentitySurrey, UK
02Hospitality

Savana Lounge

A brand that makes people choose Savana before they check the menu

Savana Lounge had incredible food and a brand that looked like every other restaurant on the high street. We figured out what made them different and built an identity people actually remember.

+320%
Direct bookings
65%
Returning customers
Social engagement
50k
New followers
The Challenge

The Problem
We Solved

The food at Savana Lounge was class. But their brand was forgettable. When people can't tell the difference between you and the place next door, they choose on price or convenience. That's a race Savana couldn't win.

How We Did It

OurApproach

01

Brand Archaeology

Dug into their story, their regulars, and the atmosphere nobody else was capturing. Found the one thing only Savana Lounge could own.

02

Visual Identity

Colours, typography, photography style. Everything designed to feel unmistakably Savana Lounge. If you covered up the logo, you'd still know it was them.

03

Digital Experience

Translated the brand into a web experience that feels as warm as the restaurant itself. Every scroll should make you want to book a table.

04

Launch Strategy

Rolled it out across every touchpoint. Consistent, confident, impossible to ignore. The rebrand paid for itself in the first month.

The Results

Numbers That
Matter

+320%
Direct bookings
65%
Returning customers
Social engagement
50k
New followers
WeTrends didn't just give us a new look. They figured out who we actually are and put it into words and visuals we never could have got to ourselves. Our customers notice the difference.
James Osei
Owner, Savana Lounge

Want Results
Like These?

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